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Real Practices. Real Numbers.

Campaign Results Across 30 Medical Practices.

Every metric on this page is pulled directly from live Google Ads dashboards. All practices are anonymized by agreement — but every number is real. No projections. No industry averages. Actual campaign performance.

30
Anonymized case studies
11
Medical specialties
$2.35
Lowest CPA achieved
44.5%
Highest conversion rate
1,919
Most conversions in one month
Featured Result

The best result in our portfolio.

1,919
Conversions / mo
$4.98
Cost per conversion
44.5%
Conversion rate
Ophthalmology · Southeast · Google Ads

1,919 Conversions at $4.98 CPA — 44.5% Conversion Rate

A Southeast ophthalmology group with multiple locations running Google Ads at scale. 1,919 conversions in a single month at $4.98 CPA and a 44.5% conversion rate — the result of a campaign architecture built around procedure-level targeting and continuous AI-driven bid optimization.

Read Full Case Study →
Dermatology

Dermatology Campaign Results

Dermatology · Southeast · Google Ads · New Account

New Account: 304 Conversions at $7.86 CPA — 20.9% Conversion Rate

New Dermatology Account Launch · Southeast

304
Conversions
$7.86
Cost per conv.
20.9%
Conv. rate
Read full case study →
Dermatology · Northeast · Google Ads · Multi-Location

204 Conversions at $20.99 CPA — 21.1% Conversion Rate

Multi-Location Dermatology Group · Northeast

204
Conversions
$20.99
Cost per conv.
21.1%
Conv. rate
Read full case study →
Dermatology · Southeast · Google Ads

175 Conversions at $15.07 CPA — 14.5% Conversion Rate

High-Volume Dermatology Practice · Southeast

175
Conversions
$15.07
Cost per conv.
14.5%
Conv. rate
Read full case study →
Cosmetic Dermatology · Southeast · Google Ads

138 Conversions at $23.24 CPA — 26.9% Conversion Rate

Cosmetic Dermatology Practice · Southeast

138
Conversions
$23.24
Cost per conv.
26.9%
Conv. rate
Read full case study →
Dermatology · Southeast · Google Ads · Multi-Location

118 Conversions at $26.95 CPA — 10.3% Conversion Rate

Southeast Multi-Location Dermatology Group · Southeast

118
Conversions
$26.95
Cost per conv.
10.3%
Conv. rate
Read full case study →
Dermatology · Southeast · Google Ads

105 Conversions at $20.57 CPA — 15.1% Conversion Rate

Cosmetic Dermatology Practice · Southeast

105
Conversions
$20.57
Cost per conv.
15.1%
Conv. rate
Read full case study →
Dermatology · Mountain West · Google Ads

97 Conversions at $23.22 CPA — 13.8% Conversion Rate

Independent Dermatology Practice · Mountain West

97
Conversions
$23.22
Cost per conv.
13.8%
Conv. rate
Read full case study →
Dermatology · Southeast · Google Ads

59 Conversions at $15.02 CPA — 22.4% Conversion Rate on $900 Budget

Boutique Dermatology Practice · Southeast

59
Conversions
$15.02
Cost per conv.
22.4%
Conv. rate
Read full case study →
Dermatology · Southeast · Google Ads

22 Conversions at $21.49 CPA — 13.5% Conversion Rate on $500 Budget

Independent Dermatology Practice · Southeast

22
Conversions
$21.49
Cost per conv.
13.5%
Conv. rate
Read full case study →
Ophthalmology

Ophthalmology Campaign Results

Ophthalmology · Southeast · Google Ads

1,919 Conversions at $4.98 CPA — 44.5% Conversion Rate

Multi-Location Ophthalmology Group · Southeast

1,919
Conversions
$4.98
Cost per conv.
44.5%
Conv. rate
Read full case study →
Ophthalmology · Mid-Atlantic · Google Ads

395 Conversions at $19.10 CPA — 40.4% Conversion Rate

High-Volume Ophthalmology Practice · Mid-Atlantic

395
Conversions
$19.10
Cost per conv.
40.4%
Conv. rate
Read full case study →
Ophthalmology · Pacific Northwest · Google Ads

161 Conversions at $4.29 CPA — 29.9% Conversion Rate on $740 Budget

Independent Ophthalmology Practice · Pacific Northwest

161
Conversions
$4.29
Cost per conv.
29.9%
Conv. rate
Read full case study →
Ophthalmology · Mid-Atlantic · Google Ads

136 Conversions at $11.77 CPA — 23.2% Conversion Rate

Regional Ophthalmology Practice · Mid-Atlantic

136
Conversions
$11.77
Cost per conv.
23.2%
Conv. rate
Read full case study →
Ophthalmology · Southwest · Google Ads

133 Conversions at $24.16 CPA — 16.8% Conversion Rate

Independent Eye Clinic · Southwest

133
Conversions
$24.16
Cost per conv.
16.8%
Conv. rate
Read full case study →
Ophthalmology · Southwest · Google Ads

107 Conversions at $30.22 CPA — 21.8% Conversion Rate

Regional Eye Care Group · Southwest

107
Conversions
$30.22
Cost per conv.
21.8%
Conv. rate
Read full case study →
Ophthalmology · Midwest · Google Ads

75 Conversions at $24.16 CPA — 15.9% Conversion Rate

Ophthalmology Surgical Practice · Midwest

75
Conversions
$24.16
Cost per conv.
15.9%
Conv. rate
Read full case study →
Med Spa

Med Spa Campaign Results

Med Spa · Southeast · Google Ads

429 Conversions at $2.35 CPA — 36.9% Conversion Rate

Established Day Spa & Aesthetics Brand · Southeast

429
Conversions
$2.35
Cost per conv.
36.9%
Conv. rate
Read full case study →
Med Spa · Mid-Atlantic · Google Ads

52 Conversions at $22.54 CPA — 12.8% Conversion Rate

Medical Aesthetics Spa · Mid-Atlantic

52
Conversions
$22.54
Cost per conv.
12.8%
Conv. rate
Read full case study →
ENT / Sinus

ENT / Sinus Campaign Results

ENT / Sinus · Southeast · Google Ads

153 Conversions at $19.24 CPA — 21.2% Conversion Rate

ENT & Sleep Wellness Practice · Southeast

153
Conversions
$19.24
Cost per conv.
21.2%
Conv. rate
Read full case study →
OB/GYN

OB/GYN Campaign Results

OB/GYN · South · Google Ads

81 Conversions at $13.56 CPA — OBGYN Practice on $1,100 Budget

OBGYN Practice Group · South

81
Conversions
$13.56
Cost per conv.
6.9%
Conv. rate
Read full case study →
Plastic Surgery

Plastic Surgery Campaign Results

Plastic Surgery · Southwest · Google Ads

33 Conversions at $39.79 CPA — 8.1% Conversion Rate

Boutique Plastic Surgery Practice · Southwest

33
Conversions
$39.79
Cost per conv.
8.1%
Conv. rate
Read full case study →
Plastic Surgery · Mountain West · Google Ads

176 Conversions at $33.06 CPA — Facial Plastic Surgery Practice

Facial Plastic Surgery Practice · Mountain West

176
Conversions
$33.06
Cost per conv.
4.8%
Conv. rate
Read full case study →
Plastic Surgery · Southeast · Google Ads

25 Conversions at $45.01 CPA — Independent Plastic Surgery on Lean Budget

Independent Plastic Surgery Practice · Southeast

25
Conversions
$45.01
Cost per conv.
5.6%
Conv. rate
Read full case study →
Cosmetic Dentistry

Cosmetic Dentistry Campaign Results

Cosmetic Dentistry · Southeast · Google Ads

79 Conversions at $45.89 CPA — 18.2% Conversion Rate

Cosmetic & General Dental Practice · Southeast

79
Conversions
$45.89
Cost per conv.
18.2%
Conv. rate
Read full case study →
Cosmetic Dentistry · Southeast · Google Ads

54 Conversions at $16.44 CPA — 17.4% Conversion Rate

Cosmetic Dental Practice · Southeast

54
Conversions
$16.44
Cost per conv.
17.4%
Conv. rate
Read full case study →
Orthodontics

Orthodontics Campaign Results

Orthodontics · Southeast · Google Ads

68 Conversions at $20.30 CPA — 28.4% Conversion Rate

Orthodontic Practice · Southeast

68
Conversions
$20.30
Cost per conv.
28.4%
Conv. rate
Read full case study →
Vein / Vascular

Vein / Vascular Campaign Results

Vein / Vascular · Midwest · Google Ads

65 Conversions at $25.01 CPA — 13.3% Conversion Rate

Vein Treatment Practice · Midwest

65
Conversions
$25.01
Cost per conv.
13.3%
Conv. rate
Read full case study →
Vein / Vascular · Pacific Northwest · Google Ads

81 Conversions at $59.38 CPA — 7.2% Conversion Rate

Vein Specialty Practice · Pacific Northwest

81
Conversions
$59.38
Cost per conv.
7.2%
Conv. rate
Read full case study →
Cosmetic Practice

Cosmetic Practice Campaign Results

Cosmetic Practice · Southwest · Google Ads · New Account

New Practice: 238 Conversions at $9.64 CPA — 24.7% Conversion Rate

New Cosmetic Practice Launch · Southwest

238
Conversions
$9.64
Cost per conv.
24.7%
Conv. rate
Read full case study →
ENT

ENT Campaign Results

ENT · Northeast · New York · Google Ads

135 Conversions at $13.93 CPA — 12% Conversion Rate in NYC Market

NYC ENT Practice · New York / Northeast

135
Conversions
$13.93
Cost per conv.
12.0%
Conv. rate
Read full case study →
SEO

SEO Campaign Results

OB/GYN · Midwest · SEO

Form Submissions Up 118% Year-Over-Year — SEO Overhaul

OBGYN Practice Group · Midwest

118%
YoY growth
#1
Core rankings
$0
Ad spend
Read full case study →
Vein / Vascular · Midwest · SEO + Google Ads

New Practice: 220% Organic Growth, 500% More Conversions in Year One

New Vein Specialty Practice · Midwest

220%
Organic growth
500%
More conversions
Read full case study →
Dermatology · Southeast · SEO

Page 1 for 23 Procedure Terms — Organic Patients Without Paid Ads

Independent Dermatology Practice · Southeast

340%
Organic traffic
23
Page 1 rankings
Read full case study →
Landing Pages

Landing Page Optimization Results

Plastic Surgery · Mid-Atlantic · Landing Pages + Google Ads

CPA Dropped 77% After Landing Page Rebuild — $300 to $74

Plastic Surgery Practice · Mid-Atlantic

$74
CPA achieved
77%
CPA reduction
5.1%
Conv. rate
Read full case study →
Med Spa · Northeast · Landing Pages + Google Ads

Conversion Rate Doubled From 3.2% to 6.7% — Landing Page Optimization

Med Spa & Aesthetics Practice · Northeast

6.7%
Conv. rate
2.1×
Improvement
41%
CPA reduction
Read full case study →
Cosmetic Dentistry · Southeast · Landing Pages + Google Ads

Implant Consultation Show Rate Up 34% — Landing Page Redesign

Cosmetic Dental Practice · Southeast

34%
Show rate lift
4.2×
ROI
Read full case study →
Website

Website Results

Men's Health · Pacific Northwest · Website + Chat

30 Leads in 60 Days — 40% Convert to New Patients

Men's Health Clinic · Pacific Northwest

30
Leads / 60 days
40%
Lead to patient
$0
Ad spend
Read full case study →
Vein / Vascular · California · PPC + SEO + Website

824% ROI Over 2 Years — Practice Outgrows Its Office

California Vein Specialty Practice

824%
Marketing ROI
Patient volume
Read full case study →
AI Chat & Automation

AI Chat & Automation Results

Cosmetic & Aesthetic Medicine · Southeast · AI Chat

59 Booked Consultations in 30 Days — Zero Additional Staff

Cosmetic & Aesthetic Medicine · Southeast

59
Consultations
30 days
Timeframe
$0
Added staff cost
Read full case study →
Orthopedics · Multi-Location · AI Chat

57% Lead Growth in 90 Days — 34% Captured After Hours by AI

Multi-Location Orthopedics Group · 10 locations

57%
Lead growth
614
Total leads
34%
After-hours leads
Read full case study →
Men's Health · Pacific Northwest · AI Chat

30 Chat Leads in 60 Days — 40% Convert to New Patients

Men's Health Clinic · Pacific Northwest

30
Leads / 60 days
40%
Lead to patient
Read full case study →
Reputation & Reviews

Reputation Management Results

Med Spa / Aesthetics · California · Reviews

1,892% Review Volume Increase — Multi-Location Aesthetics Spa

Multi-Location Medical Aesthetics Spa · California

1,892%
Review growth
36%
More conversions
Read full case study →
Plastic Surgery · Utah · Reputation Management

1,631% Review Increase — 40% More Users, 36% More Conversions

Premier Plastic Surgery & Med Spa · Utah

1,631%
Review increase
177
Total reviews (from 10)
Read full case study →
Med Spa · Colorado · Local SEO / Listings

New Patients Triple — Local Listing Accuracy 16% → 77% in 30 Days

Independent Medical Spa · Colorado

New patients from search
77%
Listing accuracy at 30 days
Read full case study →
Full-Stack / Multi-Channel

Multi-Channel Program Results

Ophthalmology · Mid-Atlantic · PPC

419% Total Conversions — 2,475% PPC Growth in 9 Months

Multi-Specialty Eye Care Group · Mid-Atlantic

419%
Total conversions
408%
CPA reduction
Read full case study →
Vein / Vascular · California · PPC + SEO + Social

824% ROI Over 2 Years — Practice Outgrows Its Office

California Vein Specialty Practice

824%
Marketing ROI
145%
Conversions
Read full case study →
ENT / Sinus · Texas · Website + SEO

6,580% ROI — New ENT Practice 1,091% Conversions in 12 Months

ENT & Sleep Medicine Specialty Practice · Texas

6,580%
Estimated ROI
1,091%
Conversions
Read full case study →
Plastic Surgery · Massachusetts · Website + SEO

418% Conversions — Academic Plastic Surgeon Unlocks Growth

Academic Plastic Surgery Practice · Northeast

418%
Total conversions
1,607%
Estimated ROI
Read full case study →
Cosmetic Dentistry · Wisconsin · Website + SEO

197% More Leads — Legacy Dental Practice Modernizes and Grows

Multi-Generational Cosmetic Dental Practice · Midwest

197%
Lead increase
5,084%
Estimated ROI
Read full case study →
Dermatology · Pacific Northwest · Website + SEO

2,574% ROI — New Dermatology Practice Built from Zero

New Dermatology Practice · Pacific Northwest

2,574%
Estimated ROI
260%
Conversions
Read full case study →
Hormone Replacement Therapy · New Jersey · Google Ads

228% CPA Reduction — $300 to $74 in 6 Months, National Expansion

Hormone Replacement Therapy Practice · National

228%
CPA reduction
$74
CPA achieved
Read full case study →
Male Fertility / Urology · California · SEO

Ranked #1 for Core Specialty Terms — SEO Visibility That Changes Lives

Male Fertility & Urology Specialty Clinic · California

#1
Google ranking
$0
Paid ad dependency
Read full case study →
Plastic Surgery · Colorado · Website Redesign

131% Traffic in 9 Months — Procedure-Specific Search Growth

Cosmetic & Reconstructive Surgery Practice · Colorado

131%
Traffic increase
137%
Procedure-specific traffic
Read full case study →
ENT / Sinus · Nevada · Website Redesign

84% More Organic Conversions — Website Redesign, 173% More Calls

ENT Sinus Specialty Practice · Nevada

84%
Organic conversions
173%
More phone calls
Read full case study →
Cosmetic Dentistry · Texas · SEO

159% Organic Traffic YoY — 290 Organic Leads in Year One

Cosmetic Dental Practice · Texas

159%
Organic traffic YoY
290
Organic leads year 1
Read full case study →
Plastic Surgery · Missouri · Social Media

50% Less Time on Social Media — Compete Without a Dedicated Marketing Team

Plastic Surgery Practice · Missouri

50%
Time saved
All platforms
One dashboard
Read full case study →
Med Spa · Maryland · Website Redesign

Website Redesign That Turned a Skeptic Into a Believer

Medical Aesthetics Spa · Maryland

Warm
Engaging website
100%
Client satisfaction
Read full case study →
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